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The value of NAID to members
can be traced back when it was
When we established NAID, it was because
a few dozen highly principled service
providers saw that the industry desperately
needed it. I know because I was among
them. We were starving for a credible trade association to
help create regulations, recognize legitimate operators, and
educate customers on proper disposal. Those were the things
no single company could do on their own.
And, while things have improved, the need is ongoing. There
will always be service providers willing to mislead clients.
There are still too many clients unaware of their duty to verify
vendor compliance and dispose of information illegally. The
mission of NAID is unending.
But, rather than being simply idealistic, NAID built its
mission based on a proven business principle, educating the
customer. The history of secure data destruction service
has consistently shown that educated, compliant service
providers make more money than those who survive preying
on uneducated clients. It turns out well-educated clients are
also clients who see the value of what we do and are willing to
pay for that value.
NAID 2019: A snap shot
Many readers know the association for a few high-profile
…for its highly successful global certification program,
…for its popular annual conference,
…for its grass-roots roadshow Shred School.
But one must look at the depth of the association’s other
programs to appreciate the grand scale of what NAID
members have built for themselves.
1. Vital Member Participation: More than one hundred peer
industry professionals participate in a more than a dozen
committees, councils, and boards to oversee and direct the
strategy, rules, and operations for NAID.
2. Ethics Enforcement: The Complaint Resolution Council
meets monthly (sometimes more) to enforce the
association’s ethics, protecting the integrity of the
industry, its members, and its members customers.
3. Government Relations: The association monitors
regulatory initiatives in the U.S. and around the world,
responding where necessary, and modifying its standards
to keep pace with evolving requirements.
4. Ongoing Education: NAID management contributes
articles for outside professional journals to keep
information management, data security, IT, and risk
managers up-to-speed on their data disposition security
and compliance responsibilities.
5. Globally-Recognized Expertise: NAID is highly-regarded
as an industry expert as evident since we are routinely
sought out by policy-makers and clients for input on
6. Increasing Future Awareness: NAID produced a textbook-quality publication on Information Disposition, aimed at
educating buyers as well as the students who will become
tomorrow’s data disposal decision makers.
7. Personal Accreditation: NAID has developed the world’s
most successful individual accreditation for industry
professionals who want to make sure they can best advise
their customers on compliance and regulatory issues.
Association CEO Bob Johnson
facilitates a panel discussion
at the first NAID Conference in
1995, with John Stephenson.